UNIVERSITAS MULTI DATA PALEMBANG Repository

Items where Author is "Wijaya, Clara Maria"

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Thesis

Wijaya, Clara Maria (2023) PENGARUH POSITIVE EMOTION, STORE ATMOSPHERE, VISUAL MERCHANDISING DAN HEDONIC SHOPPING MOTIVATION TERHADAP IMPULSE BUYING KONSUMEN MR. DIY DI PTC MALL PALEMBANG. Diploma thesis, Universitas Multi Data Palembang.

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